Many businesses enter the market believing their product will appeal to everyone, yet the reality is extremely diverse. Studies show that companies that precisely define their target group can improve marketing efficiency by up

John Foster is a respected lawyer and public sector legal leader with more than thirty years of experience in government and education law. He grew up on military bases across the United States, where

PPE Medpro, the company linked to Baroness Michelle Mone, has been wound up after a court ruling that makes it unlikely the government will recover most of the £148 million owed over a

Shoppers are paying significantly more for Christmas food this year, with festive chocolate treats costing up to 70 per cent more than last Christmas and the price of a turkey rising by as

Senior ministers and MPs have warned that the UK’s recent agreements with Donald Trump are dangerously fragile, after it emerged that the flagship deal to avoid US tariffs on pharmaceuticals has no detailed

Thousands of hospitality businesses risk losing their right to Covid-related insurance compensation unless the Financial Conduct Authority (FCA) intervenes to extend a fast-approaching claims deadline, industry leaders have warned. In an open letter to

Amazon is reportedly in discussions to invest as much as $10 billion in OpenAI, the artificial intelligence company behind ChatGPT, in a move that could value the business at more than $500 billion

Two of the world’s largest auction houses have signalled a return to growth in the global art market, offering early evidence that a prolonged downturn in demand may be easing. Sotheby’s, headquartered in New