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One year on from its transformation from Griffin Property Co to Emoov, the independent, family-owned estate agency is celebrating its nationwide growth, increasing customer confidence, and ongoing commitment to its family-led ethos.
Founded by property expert Nick Neale, who brings 25 years of experience in the industry, Emoov has steadily expanded across the UK while remaining fully independent and customer-focused.
Unlike many of its competitors, Emoov has grown without external investment, allowing the business to retain complete control of its operations and uphold its customer-first philosophy.
“We’ve proven that you don’t need outside investors or call centres to build a successful nationwide business,” said Nick Neale, Founder of Emoov. “By keeping control within the family, we make every decision with our customers in mind.”
In the past year, Emoov has strengthened its presence in major UK cities, including London, Manchester, Birmingham, Leeds, Liverpool, and Glasgow. This expansion has enabled the company to serve a larger and more diverse client base, while continuing to prioritise transparent pricing and personalised service.
Family involvement remains central to Emoov’s identity, with Nick’s children each holding active roles within the company. Jacob manages onboarding and marketing, Jessica oversees customer service, buyer verification, and memorandums of sale, while Sophie handles property administration and sales progression. Their contributions help maintain a direct and personal client experience.
“This is a true family company with everyone involved,” added Nick. “Jacob, Jessica, and Sophie each play a vital role in ensuring our clients feel supported at every step. That family ethos is what sets Emoov apart.”
Alongside its expansion, Emoov continues to champion affordability with a transparent pricing model starting from £395 upfront for sales and £59.50 upfront for lettings, offering customers a cost-effective alternative to traditional high-street estate agents while maintaining nationwide reach.
By avoiding call centres and relying on dedicated in-house teams, Emoov ensures clients benefit from a personalised service experience.
Looking to the future, the company plans to enhance its digital tools and strengthen customer support, while staying true to its independence and family values. Emoov continues to operate as a trading name of Griffin Residential Limited, focused on sustainable growth, trust, and exceptional service.