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Gervonta “Tank” Davis (30-0, 28 KOs), the reigning pay-per-view monarch of boxing, returns to Brooklyn’s Barclays Center on Saturday, March 1, to defend his WBA lightweight title against the determined Lamont Roach (25-1-1). This showdown is more than just a typical fight—it’s an intricate $50M revenue play that fuses knockout mastery, savvy branding, and Prime Video’s ambitious challenge to topple DAZN. Below, BusinessMole dissects the stakes, statistics, and financial impact of this high-profile event in New York City.
Date: Saturday, March 1, 2024
Venue: Barclays Center, Brooklyn, New York
Main Card Kickoff: 8:00 PM ET
Main Event Ring Walk (Approx.): 11:00 PM ET
Where to Watch: Access via Fitepass Anywhere
RegionPlatformCost4K/HDRUSAPrime Video PPV$74.99YesUKPrime Video UK£59.99YesCanadaPrime Video CACAD $99.991080pGlobalPPV.com (VPN-friendly)$79.99No
Pro Tip: Leverage Amazon’s “Subscribe & Save” discount (Prime members receive 10% off PPV) to ease the financial burden. Avoid illegal streams—since 2023, Prime’s geo-blocking technology has taken down over 1,200 pirated feeds.
Co-Main Event:
Jose Valenzuela vs. Gary Antuanne Russell (Super Lightweight) – A rivalry that captivates Gen-Z audiences on TikTok, driving viewership among both Hispanic and African-American communities.
WBC Title Clash:
Alberto Puello vs. Sandor Martin – Aiming to tap into Europe’s vast 500 million-strong market, with Martin positioning himself as Spain’s top contender.
Local Attraction:
Yoenis Tellez vs. Julian Williams – A fierce East Coast battle in the super welterweight category, appealing to regional PPV loyalty with a thrilling Philly vs. Cuba storyline.
Gervonta Davis vs. Lamont Roach: Main Event Fight Card
Gervonta Davis vs. Lamont Roach for the WBA lightweight title
Jose Valenzuela (c) vs. Gary Antuanne Russell for the WBA super lightweight title
Alberto Puello (c) vs. Sandor Martin for the WBC super lightweight title
Yoenis Tellez vs. Julian Williams for the interim WBA super welterweight title
Jarrett Hurd vs. Johan Gonzalez; Middleweights
Jonathan Lopez vs. Alex Dilmaghani; Super Featherweights
Surprise Attraction:
Jarrett Hurd’s comeback in the middleweight division against Johan Gonzalez stands as an intriguing spectacle. Hurd’s guaranteed purse of $2.5M highlights investor confidence in draws that are still in the pre-prime phase.
Davis’ triumph would set the stage for a monumental $200M superfight against Devin Haney, while a setback could jeopardize sponsorships and push him into the shadows of Vegas exile.