PLAYING the persecuted victim, after being portrayed as a bully and villain, turns the tables on critics and adversaries. It is a marketing technique like “rebranding” of a product or personality.Can a road rage incident caught on video turn an overbearing VIP berating a traffic
The Philippines fell seven places to 94th out of 174 countries in the latest version of the Good Country Index (GCI), published by the government advisory firm Anholt & Co. The index measures how much each country contributes to the planet and the global population
A CHAPEL was converted into an intensive care unit for coronavirus disease 2019 (COVID-19) patients as hospitals struggled with a surge in infections in August 2021. — PHILIPPINE STAR/ MICHAEL VARCASTHE Asian Development Bank (ADB) said the government needs to consider reinsurance to mitigate the
Myenergi, a British startup that produces home chargers for electric vehicles and energy-saving devices, has swung from a £8.8 million profit to a pre-tax loss of £25 million in the year to May. The company, whose high-profile backers include former Tesco chief Sir Terry Leahy, blamed
PBBM sends well wishes to every Filipino home - BusinessWorld Online Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with
Last Updated on: If you are planning to hire any SEO agency, you need to be very particular about it.This is because a good SEO agency can make or break your brand. It’s difficult to ask the right questions to verify the agency aligns with
Last Updated on: Introduction to Digital Hiring PracticesTransitioning from traditional face-to-face interviews to digital hiring processes is necessary in today’s fast-paced world. Digital methods offer flexibility, efficiency, and better archiving of interviews, allowing employers to make quicker decisions without compromising thoroughness. This shift also makes
Last Updated on: Splitting your attention between the short-term and the long-term can be difficult for any number of reasons. In business, this might often lead to you simply opting for one – usually the short-term. While you might have long-term goals represented by overarching objectives
Last Updated on: Shout-Up! the pioneering Newcastle City Council initiative to end sexual harassment in nightlife, continues to grow in Newcastle with 12 venues recertifying and two new venues joining the campaign, bringing the city’s total to 56 certified Shout-Up! venues. Venues recertifying include nightlife
Homebase is set to return in a slimmed-down format after the DIY chain’s collapse last month, with its new owner CDS confirming plans to reopen 70 former stores under the Range Superstores banner. Each outlet will preserve the Homebase name in garden centre sections, and some
Last Updated on: Oxford researchers from Oxperial BioHealth have revealed Green Products Photodynamic Therapy (GPDT), a groundbreaking innovation in cancer care. The therapy was unveiled at the 2024 Pharmaceutical Science Conference in Barcelona and the 20th Guangzhou International Symposium on Molecular Medicine, capturing significant global
British consumers are opening their wallets more freely in the final run-up to Christmas, with retailers reporting a 2.3 per cent year-on-year rise in spending for the seven weeks to 20 December, according to figures from Visa. Online sales led the increase, up 6.1 per cent,