Last Updated on: Account-based marketing (ABM) has become a powerful approach for B2B companies looking to target high-value accounts and drive significant revenue growth. This article will explore the essential components of an effective account-based marketing strategy, providing insights and practical tips for implementing ABM in
The UK government has secured a £1.5 billion profit following Octopus Energy’s acquisition of the collapsed energy supplier Bulb, marking the conclusion of the Bulb bailout saga. Octopus Energy paid over £3 billion to the government, providing a significant financial boost amid pressing budget constraints. The
Retail tycoon Mike Ashley’s Frasers Group has called for his appointment as the new CEO of Boohoo, where Frasers holds a 27% stake, following concerns about a “leadership crisis” at the fast-fashion retailer. In an open letter, Frasers urged Boohoo to replace current CEO John Lyttle,
Car production in the UK fell by 20.6% year-on-year in September, marking a significant decline as manufacturers refocus their operations on electric vehicles (EVs) and face shrinking export volumes. According to data from the Society of Motor Manufacturers and Traders (SMMT), output for both domestic and
Last Updated on: When you’re a newly graduated student with your Master of Business degree fresh in hand, or a recent hire on day one of your first corporate job, your mind is likely filled with big ideas and eager dreams of the important mark
Last Updated on: As UK insolvency rates hit their highest level in 20 years, leading insolvency firm Clarke Bell warns that the forthcoming Autumn Budget could plunge more businesses into financial turmoil. The Budget, scheduled for 30th October 2024, is expected to introduce tax changes
Last Updated on: Hosted by the respected Customer Growth Coach and Speaker, Mark A Preston, the Talk About Digital Podcast is proving to be a vital resource for small businesses. The podcast speaks directly to SMEs that often feel disconnected from the high-budget marketing strategies
Last Updated on: The “Digital Impressions – Silicon Valley International Digital Art Exhibition,” curated by MetaCher, officially opened at ArtX Gallery on 18th October 2024, from 7:00 PM to 10:00 PM Pacific Time. This exhibition, sponsored by MetaSill, UCCF, and ArtX Gallery, showcases digital artworks by
Last Updated on: Treblle, a front-runner in API observability, is proud to announce the launch of Treblle 3.0, its AI-enhanced API intelligence platform.Treblle 3.0 introduces a host of new features, with a strong focus on API transformation and the integration of artificial intelligence. The platform
Finding the right SEO agency can be a game-changer for businesses looking to enhance their online presence. A well-chosen agency can improve search engine rankings, drive organic traffic, and help convert visitors into customers. But with so many options available, how do you ensure you’re picking
Managing cash in college isn’t easy, as costs like fees, textbooks, and activities add up fast. Fortunately, in 2025, far more advanced finance apps will be available to education recipients with many options to budget, save, and invest. The following are the ten finance apps you
In the era of digital content creation, video has become one of the most popular forms of communication. Whether it’s for social media, business presentations, or educational content, videos have the power to captivate and engage audiences.However, a significant portion of viewers may not be